More Attention Ploys
Screenshot from 2024 05 19 20 23 29

Our share buttons are now passive aggressive. We were impressed by Ben Werdmuller’s ShareOpenly tool, which is simple, tracking-free, and works on a lot of networks. So we decided to be an early adopter of the share-anywhere technology. But in the process of adding it, we made the buttons for the other networks more discouraging. Enjoy the new gray Twitter share button.

“We made a bet on scale—and then watched that bet fail over and over again.”

— From “Scale is a trap,” Ernie’s Nieman Lab prediction for 2024. Check it out!